Comprehensive Media Analysis Solutions
You’ve earned your placements and gathered the coverage. Now you need to demonstrate that success and what this means to ROI. Because you’ve used Cutaway Media for your media monitoring, you know that you have all of your placements. Now Cutaway Media does the heavy lifting for you.
Basic Media Analysis
Cutaway Media provides you the metrics you need to understand your impact. Basic Analysis is included with all monitoring packages. The analysis tab allows you to display your results in a variety of meaningful charts customized to your specifications.
You'll notice we provide industry-standard metrics from Nielsen, Arbitron and other measurement organizations. You can even assign qualitative metrics such as tone and prominence after reviewing and selecting featured stories.
Broadcast Metrics including:
Nielsen Media Audience Estimates
30-second Ad Rates and PR Values
Internet Metrics including:
Reach Per Million
Page Views Rank
Page Views Per Million
Page Views Per User
Print Metrics including:
Clip Size and Ad Rate
Cutaway Media’s “Media Control Platform” provides a variety of up-to-the-minute quantitative charts and graphs which help you understand market coverage, campaign activity, audience reach and global reach.